Fashion business, made actionable
Turn Your Fashion Ideas Into What’s Next.
Fashion Founders Launchpad is an 8-week live cohort with the strategy, tools, expert support, and clear path to move from concept to production.
Built for the work
Strategy. Structure. Support.
Whether you’re starting a new brand, launching a collection, introducing a new product or category, or growing what already exists—Launchpad gives your next move a stronger foundation.
You bring the ambition. We bring a practical product-development system, expert context, and the accountability to keep moving.
The Launchpad roadmap
Eight weeks. One clear path forward.
Move through the decisions in the order the industry does—from the customer and assortment to production and execution.
- 01
Brand + Customer
Clarify the brand you’re building and who it must matter to.
- 02
Assortment + Product Plan
Turn the idea into a focused, commercially sound product plan.
- 03
Design + Development
Create a development process that moves ideas toward samples.
- 04
Sourcing + Vendors
Find and evaluate the right materials, makers, and partners.
- 05
Costing + Pricing
Understand the numbers and build margin into every decision.
- 06
Sampling + Fit
Review, refine, and approve products with a clear standard.
- 07
Production Planning
Map quantities, timelines, risks, and production readiness.
- 08
90-Day Execution Plan
Leave with priorities, milestones, and a practical next move.
Meet your guide
Built from 20+ years inside fashion.
Lauren Jones brings more than two decades of fashion design and product development experience across global businesses and founder-led brands.
Fashion Founders Academy translates real industry systems into focused, founder-friendly decisions—without the jargon, guesswork, or generic business advice.
More about LaurenFounding cohort
Build the plan your next product deserves.
Live guidance, implementation tools, founder clinic support, and a 90-day execution roadmap.
The Blueprint — Digital Edition · Coming Soon
The Blueprint
A practical step-by-step guide for fashion founders who want to turn an idea into a real, profitable brand — from positioning and product strategy through development, costing, sourcing, production, launch, and growth.
Join the waitlist for first access and introductory pricing of $99 at launch.
Join the Waitlist